Campbell River, BC – April 8, 2025 – Regenerative Capital Group is proud to announce the acquisition of Raven Rescue Safety Medical Inc. (Raven RSM), a trusted, national provider of rescue, safety, and medical training, equipment and safety services. This partnership marks a new chapter for Raven RSM, ensuring its continued growth and impact in keeping Canadians safe.

Jessica Cullen, past CEO-in-Residence at Regenerative Capital Group, will steward Raven RSM’s continued evolution, working to expand the company’s offerings and reach across Canada.

A Shared Vision for the Future

“I am excited to lead Raven into its next chapter, where we will continue to build upon the company's reputation for excellence in training and safety,” said Jessica Cullen, now Chief Ecosystem Officer of Raven RSM. “Raven’s greatest strength lies in its people—a dedicated network of highly skilled experts who deliver relevant, first class training and support. With this acquisition, we are not only reinforcing this foundation but also investing in innovative solutions to meet the evolving needs of Canada’s industries and communities.”

Jessica, supported by Regenerative Capital Group, is pioneering a regenerative approach to business leadership, focusing on long-term success, environmental responsibility, and community resilience. Raven’s dedication to keeping people safe in high-risk environments aligns perfectly with this vision.

With Regenerative Capital Group’s support, Raven RSM will continue to operate independently while gaining access to valuable resources that strengthen its position in the industry. Guided by Regenerative Capital Group’s commitment to strategic growth and responsible leadership, Raven RSM is poised for new opportunities to expand and thrive.

A Highly Skilled Team at the Core

At its core, Raven RSM is powered by a team of experienced team members, technical rescue specialists, medical instructors, and standby rescue technicians. These professionals don’t just teach safety—they live it. With hands-on experience in high-risk situations, they design and deliver training that’s both practical and unforgettable.

Whether working alongside clients in the field or developing industry-leading programs, Raven RSM’s experts play a crucial role in making workplaces and communities safer. With Regenerative Capital Group’s support, Raven is ready to grow, evolve, and make an even greater impact.

Together, we’re building a safer, stronger future.

About Raven Rescue Safety Medical Ltd.

Raven Rescue Safety Medical Ltd. is a Canadian leader in safety, rescue, and medical training, equipment sales, and standby services for high-risk industries. Serving both public and private sectors, Raven RSM supports clients across resource, industrial, outdoor adventure, and emergency response settings. Headquartered in Smithers, BC with a national footprint, Raven RSM delivers customized programs and gear designed to protect lives and elevate safety in some of the most extreme environments.

About Regenerative Capital Group

Regenerative Capital Group is a Canadian impact investment firm focused on promoting long-term business success and succession, through regenerative value creation principles. By leveraging innovative acquisition strategies and supporting businesses that prioritize purpose alongside profit, Regenerative Capital Group helps create a positive impact on industries, communities, and ecosystems.